Reinvigorate the U Matter, We Care marketing campaign to examine outcomes, marketing principles, and re-establish community campaign. The goal is to launch an updated campaign and website by January 2019.
Process & Commitment:
The U Matter Revisited Work Group will meet three times during the fall semester.
1.) September 2018 – Initial meeting and review.
2.) October 2018 – Preliminary design and communication strategy meeting and review.
3.) November 2018 – Final review and identification of specific area needs to prepare for launch.